Use cases
From a question to a result.
Real workflows you can run today — across your customers, your products, and how AI assistants discover you.
Customer Intelligence
Understand who your users are and act on it.
Win back high-value customers before they churn
- Challenge
- Your best buyers go quiet and you only notice once they’re gone.
- With SegOps
- Build a segment of high-LTV customers with no purchase in the last 60 days, then sync it to Braze or Klaviyo for a win-back flow.
- Outcome
- A continuously refreshed at-risk audience your lifecycle tools target automatically.
Recover abandoned carts
- Challenge
- Shoppers add to cart and disappear without a nudge.
- With SegOps
- Describe “added to cart in the last 7 days but never purchased” in plain English; the AI builder turns it into a live segment.
- Outcome
- A real-time audience that updates within seconds of each event.
Reward your VIPs
- Challenge
- You can’t consistently identify your most valuable customers.
- With SegOps
- Compose an RFM segment (recency, frequency, monetary) in the visual rule builder and export it or push it to your CRM.
- Outcome
- A defensible VIP list you can activate across every channel.
Product Intelligence
Know your catalog as well as you know your customers.
Promote products your best customers love
- Challenge
- Winning products hide in the long tail of your catalog.
- With SegOps
- Create a product segment for items purchased by your high-LTV customer segment and still in stock.
- Outcome
- A merchandising-ready collection that bridges customer and product data.
Clean up a messy catalog
- Challenge
- Imported product data is full of gaps and inconsistent attributes.
- With SegOps
- Import a CSV with AI-assisted field mapping, then let AI enrichment complete attributes, descriptions, and taxonomy.
- Outcome
- A normalized product model without manual data entry.
AI Discovery
Measure and improve how AI assistants surface you.
See if you show up in ChatGPT and Perplexity
- Challenge
- Buyers ask AI assistants for recommendations and you have no visibility into the answers.
- With SegOps
- Track the queries that matter to you across ChatGPT, Claude, Gemini, Perplexity, and Grok, and watch mention rate, rank, and sentiment over time.
- Outcome
- A clear picture of your share of voice in AI answers.
Beat competitors in AI answers
- Challenge
- Competitors get named in answers where you don’t.
- With SegOps
- Use competitor intelligence to benchmark win rate per query and get alerted when the standings shift.
- Outcome
- A prioritized list of queries to win — and proof when you do.
Turn top AI questions into landing pages
- Challenge
- High-intent AI queries have nowhere to land on your site.
- With SegOps
- Match a query to the right products and generate a campaign page for it, at scale.
- Outcome
- Query-driven pages that capture AI-referred demand.
Cross-module
Questions no single-purpose tool can answer.
Find products loved by your best customers but invisible to AI
- Challenge
- You don’t know where great products and weak AI visibility overlap.
- With SegOps
- Layer a single query: purchased by high-LTV customers, in stock, and zero AI mentions in the last 30 days.
- Outcome
- A short, high-leverage list of products to optimize and feature first.
Identify which audiences arrive from AI search
- Challenge
- AI-referred traffic is invisible in standard analytics.
- With SegOps
- Detect AI referral sessions on your site and segment the users who came from an AI assistant.
- Outcome
- An AI-sourced audience you can measure, target, and grow.
Find your use case, then run it today.
Every workflow here is available now. Start free, or see what’s coming next on the roadmap.